I’m a global product strategist and former Amazon PM with a career spanning software development, international law, and marketing. At my core, I’m passionate about working with mission-driven organizations to launch products, experiences, and spaces that help people navigate the world with more ease and dignity — whether in tech, sports, or global community building.
After several years working in international law and policy — from leading teams at global law firms and human rights institutes to managing immigration casework for over 15,000 attorneys at the American Immigration Lawyers Association — I transitioned into tech to work more directly on the systems that shape how people live, move, and connect.
I built a foundation in software engineering, developing applications across government, wellness, and gaming. That experience eventually brought me to Amazon, where I led international expansion efforts for eero (a WiFi company), successfully launching hardware and software products in 20+ global markets.
My ability to bridge disciplines — tech, strategy, storytelling, and systems thinking — continues to shape how I approach product and experience design today.
After Amazon, I embraced a once-in-a-lifetime opportunity: representing the first-ever Peru Women’s Lacrosse National Team as we prepare for the sport’s Olympic debut. I helped grow the game in Peru, leading grassroots youth coaching and community development programs, alongside competing internationally as a midfielder.
Most recently, I decided to dive deeper into product marketing and in September 2024 I began a Global Master’s Degree in Marketing program — blending my background in tech, storytelling, and strategy to help brands and teams scale across borders.
My work has always been about building with intention — whether through products, communities, or new opportunities for growth. Lately, I’ve become increasingly interested in how systems like facilities management, infrastructure, and renewable energy shape our daily lives at scale. From smart platforms to the built environment, I believe both digital and physical systems influence how we connect, collaborate, and thrive. I’m energized by the opportunity to bring a strategic, globally-informed product lens into these spaces and contribute to teams driving more efficient, sustainable, and human-centered solutions.
diving deep into global marketing, being part of the Peru Women's National Lacrosse Team, and making meaningful connections across different cultures.
translating technical concepts to non-technical audiences and vice versa, leading with empathy, tackling problems holistically.
the whole process of launching a product internationally, the art of storytelling, spontaneous travel, making sports accessible to girls worldwide.
With a background in software engineering, product management, and international expansion, I bridge the gap between strategy and execution for fast-moving teams — from launching global products at scale to guiding inclusive design practices for 100+ cross-functional collaborators.
Product Strategy & Roadmapping
→ Defining vision, prioritization, and cross-functional alignment across tech and business teams.
Go-to-Market & International Expansion
→ Localizing launches, building operational infrastructure, and bringing products to market in diverse global regions.
Product Marketing & Positioning
→ Crafting messaging, narratives, and user journeys that connect with audiences across cultures.
Cross-Cultural Collaboration & Leadership
→ Bridging teams, disciplines, and time zones with empathy, structure, and shared goals
Stanford University:
B.A. Political Science | NCAA Division I Athlete, Captain of Women's Lacrosse
General Assembly:
Software Engineering
IPAM:
MSc Candidate, Global Marketing
Scrum.org:
Certified Scrum Master (CSM, PSM)
Yoga Alliance:
200h Certified Yoga Instructor
I’m currently open to consulting, collaborations, and product roles where strategy, storytelling, and global scale meet.
Let’s connect and build something meaningful together. Feel free to grab time on my calendar via the button above or contact me via email (info@mariadenisefortino.com) or LinkedIn!
Copyright © 2024 Maria Denise Fortino - All Rights Reserved.